Free Marketing: Other Social Media Sites

The easiest type of free marketing is social media marketing. This has taken on increased importance in the wake of the Panda and Penguin upgrades to the Google search engine algorithm. Google now gives more weight to websites that have the most social approval signals, ranking them higher. Like Search Engine Optimization, social media marketing … More Free Marketing: Other Social Media Sites

Creating an Effective Social Media Posting Schedule

The frequency of your social media posts can directly impact the number of followers that you get and keep. If you post too infrequently or frequently, you’ll lose followers. You’ll also have trouble getting people to take notice of your social media accounts. For this reason, you need to come up with a schedule. A … More Creating an Effective Social Media Posting Schedule

5 Ways to Find Content to Share on Social Media

If you want to succeed with internet marketing, you need to make the most of the social media landscape. This means attracting more followers with the help of shared content. Curated content, or found content, should comprise the majority of your social media posts. The profiles that only put out promotional posts never gain traction. … More 5 Ways to Find Content to Share on Social Media

4 Ways to Use Social Media to Obtain High-Converting Sales Leads

Being able to obtain high-converting leads is an essential part of online marketing. There are many tools at your disposal, but one of the most cost-effective tools is social media. With the power of social media, you’ve got the ability to reach millions of internet users that are ready to buy. You’ve probably already started … More 4 Ways to Use Social Media to Obtain High-Converting Sales Leads

Marketing Techniques to Target a Local Market

Local marketing requires a slightly different approach than traditional marketing. Though, it offers plenty of benefits. Targeting a local market is similar to niche marketing. You’re narrowing your focus to help increase conversion rates. As an entrepreneur, you could create separate marketing campaigns, each focusing on a different local market. Here are some of the … More Marketing Techniques to Target a Local Market