Conduct Audience Research for Free to Improve Your Marketing

Gaining a better understanding of your target audience can be incredibly beneficial for internet  marketing. It helps you write more effective sales copy, pay-per-click (PPC) ads, blog posts, and find the right content to share on social media. Market research is essential to marketing. But, you don’t have the same budget as a  major corporation … More Conduct Audience Research for Free to Improve Your Marketing

5 Ways to Find Content to Share on Social Media

If you want to succeed with internet marketing, you need to make the most of the social media landscape. This means attracting more followers with the help of shared content. Curated content, or found content, should comprise the majority of your social media posts. The profiles that only put out promotional posts never gain traction. … More 5 Ways to Find Content to Share on Social Media

How to Monetize Your Site and Increase Your Influence Using Sponsored Posts

Several years ago, if you could receive thousands of visitors each month, you could make decent money thanks to your on-page ads. But, people have become blind to the ads. It’s more difficult to monetize a site with the use of advertising. So, it’s time to start looking at alternative ways to make money from … More How to Monetize Your Site and Increase Your Influence Using Sponsored Posts

4 Ways to Use Social Media to Obtain High-Converting Sales Leads

Being able to obtain high-converting leads is an essential part of online marketing. There are many tools at your disposal, but one of the most cost-effective tools is social media. With the power of social media, you’ve got the ability to reach millions of internet users that are ready to buy. You’ve probably already started … More 4 Ways to Use Social Media to Obtain High-Converting Sales Leads

How to Boost Your YouTube Video Views and Conversion Rates

If you’re not already using video marketing to acquire new customers, then you’re missing out. Video drives traffic and provides higher engagement rates. You can use video to showcase customer testimonials, product details, or demos. It’s a simple way to communicate your message in a format that people enjoy. In fact, internet users on mobile … More How to Boost Your YouTube Video Views and Conversion Rates

6 Tips to Help You Increase Your Instagram Followers

Instagram is currently the fastest growing social media site. This provides a great opportunity for entrepreneurs looking to grow their brand. With Instagram, you get access to over 600 million active monthly users. Not only does Instagram have the numbers to help you expand your brand, Instagram followers are also more likely to engage. This … More 6 Tips to Help You Increase Your Instagram Followers

Marketing Techniques to Target a Local Market

Local marketing requires a slightly different approach than traditional marketing. Though, it offers plenty of benefits. Targeting a local market is similar to niche marketing. You’re narrowing your focus to help increase conversion rates. As an entrepreneur, you could create separate marketing campaigns, each focusing on a different local market. Here are some of the … More Marketing Techniques to Target a Local Market

How to Use Podcasts in Your Online Marketing Strategy

Despite the increase in video streaming, podcasts remain a popular medium. This means that you should consider using podcasts in your online marketing strategy. You can use them to re-purpose old blog articles or to build relationships with influencers in your industry. What is a podcast? Basically, it’s just an audio file. The delivery method … More How to Use Podcasts in Your Online Marketing Strategy