Choose Topics that Draw Visitors to Your Website

Right now, people have more unrestricted access to information, entertainment, and other content than in any other time in history. While that is great for people looking to be informed, educated, or entertained, it can present a challenge for online marketers seeking to capture the biggest possible audience. That’s because there’s simply more competition for … More Choose Topics that Draw Visitors to Your Website

The 10-Step Structure for Sales Pages That Sell

Sales pages take many different forms, but share the same basic structure: Headline Sub Headline Presentation of the problem Introduction of your product as the solution Social Proof Bonuses Offer Guarantee Call to Action P.S. Creating Killer Headlines Your headline is the first opportunity gaining your customer’s interest by making an emotional appeal to whatever … More The 10-Step Structure for Sales Pages That Sell

Using Keywords to Improve Your Page Rankings

Search engines are powered by the words users enter when they conduct searches. These are called “keywords.” Google and other search engines use keywords to provide the links to websites they think the user will find most helpful. These results are then ranked according to Google’s search engine algorithm. By discovering the best keywords for … More Using Keywords to Improve Your Page Rankings

7 Simple Ways to Get More Visitors to Click Through to Your Web Page

To paraphrase legendary Green Bay Packers coach Vince Lombardi, “Getting customers to click through your web page isn’t the everything … it’s the only thing!” The purpose of the click through page is to drive visitors to the next step in your sales funnel. As such, it needs to include at least these seven different … More 7 Simple Ways to Get More Visitors to Click Through to Your Web Page